Enabling livelihood creation by evaluating the earning potential of customer rather than past financial history.
Offering customised products, flexible repayment schedule & partnering with customer in meeting the needs of rural India.
Imparting financial literacy & focusing on livelihood, health & education in communities.
Focus on rural & semi-urban parts of India which are not covered by conventional banking service.
Hiring local people, generating employment opportunities gaining better understanding of markets & customers.
Preference to local suppliers thereby providing business opportunities & improving their service levels with constant engagement.