Mahindra Social Responsibility | Mahindra Group Economic and Human Development Model

Companies still thinking about the environment as a social responsibility rather than a business imperative are living behind the times. Corporate Social Responsibility is a voluntary decision that the entrepreneurial leadership of every company must make on its own.

At Mahindra Finance we sincerely believe that the actions of the organisation and its community are highly interdependent. As our Corporate Social Responsibility we actively implement programs and initiatives for the betterment of society, communities, and the environment.

Both on its own and as part of the Mahindra Group, through constant and collaborative interactions with our external stakeholders, MMFSL strives to become an asset in the communities where it operates. We are deeply committed to education, the environment, and setting up and maintaining infrastructure for urban beautification, pollution reduction and healthcare; waste management in the office environment, tree plantation and water treatment.

We encourage and recognise our employees for volunteering with the spirit of serving and sharing with the community. We’ve partnered with the government, NGO’s and other business partners to contribute positively towards the economic and human development of the society, and especially, the underprivileged sections of society. Here are some of the projects that we’ve undertaken:

ESOPs

Employee Social Options are designed to instil the spirit of social volunteering in the employees of the Mahindra group. This unique initiative provides our employees with an opportunity to contribute to society by participating in our wide-ranging social activities. Mahindra has seen its volunteers grow from a few hundred to more than 14,000 today, which prompted Anand Mahindra, the group Vice Chairman and Managing Director to say, “With the implementation of ESOPs we are proud to announce that on any given day in the year, somewhere in India, you will find a Mahindra employee contributing to Society”.
Mahindra Hariyali

Mahindra Hariyali is a mass tree plantation initiative undertaken by each and every Mahindra location, be it a Plant/factory setting or a corporate office. ‘Shramdaan’ by Mahindra employees, their families and even Mahindra dealers, is a major driver of the initiative. Along with strong and meaningful partnerships with various stakeholders in the civil society such as schools, colleges, trusts, and the Government (Forest Departments, etc.), the Mahindra Hariyali model ensures plantation and nurturing of these trees in the society at large.
Nanhi Kali

Project Nanhi Kali was initiated in 1996 by K C Mahindra Education Trust (KCMET) with an objective to provide primary education to underprivileged girl children in India. In 2005 KCMET entered into a partnership with Naandi Foundation, a reputed NGO, to jointly manage the programme. Through this partnership we aim to extend 10 years of quality education and material support to underprivileged girl children. This hugely successful participatory project is supported by individuals, groups and corporates who are encouraged to sponsor the education of a girl child for a minimum period of one year. Sponsors receive a profile of the girl along with her photograph followed by regular ‘Progress Reports’ so that they can track the academic records of their sponsored child. The project currently supports the education of over 49,203 underprivileged girl children.
Lifeline Express

Life Line Express, a free of cost hospital-on-wheels, is a joint undertaking of Mahindra & Mahindra Automotive and Mahindra Finance to sponsor the Lifeline Express project at Rangia, Assam. Our sense of Corporate Social Responsibility, coupled with the highest volunteering spirits by ESOPS (Employee Social Options) Volunteers from M&M Auto Sector and Mahindra Finance in Guwahati, makes the project a huge success. 21,000 voluntary man hours through community participation by surgeons, anaesthetists, doctors, technicians, paramedics and NSS Volunteers and 15,000 ESOPS man hours by 94 dedicated employees of the Rudrapur Plant were dedicated to this project. Economically marginalized patients, with cleft lips, ear deafness related disorders, corrective polio and cataracts were operated upon.
Blood Donation

Mahindra Finance has also been conducting Nationwide Blood Donation Camps and Annual Blood Donation Drives to commemorate its pledge to our society under the banner of Employee Social Options (ESOPS), along with various other social projects.
Ambulance Donation

Mahindra Finance has forever stood by its vision of developing the entire community in which it operates. In keeping with that spirit, the Mahindra Finance Group has donated ambulances to Echo, Voice of India, Sevak Mental Hospital, Mukth Jeevan and other hospitals.